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The Changing Landscape: Unified Communications to Workstream Collaboration and What it Means

March 10, 2020 / Foram Joshi

Few years ago, the unified communications market was dominated by proprietary platforms that were based on underlying open source SIP libraries or soft switches. As these platforms emerged, these vendors added instant messaging, presence, voice and video conferencing, and screen sharing. Fast forward to today, the market dynamics have evolved from a feature/functionality and handset discussion to collaboration strategy development.  Workstream Collaboration tools have taken the market by storm as younger workers are demanding topic-based meeting spaces, choosing bluetooth headsets over handsets, and expecting video when talking to co-workers.  According to Gartner, the workstream collaboration market is growing at a 96% CAGR. And without a doubt, Microsoft is the leading workstream collaboration solution followed by Cisco Webex, Slack, Jive and Altassian. According to the Wall Street Journal, 91 of the Fortune 100 are now using Microsoft Teams. And after fewer than two years in the market, Teams is used by more than 500,000 organizations worldwide.

What is Workstream Collaboration?

Workstream Collaboration tools enable employees to be more productive and work better together by collaborating digitally on projects including:

  • Collaborative, persistent chat
  • File sharing and group editing
  • Multi-party audio & video calling
  • Remote, mobile and guest conferencing
  • All in one place, on one platform with one click

Why Workstream Collaboration and what can it do for you?

Whether employees are working at home or from a different continent, they need the right tools to be able to make a call, join a meeting, share/edit files or video conference from anywhere, at any time, on any device. By providing leading business collaboration solutions from Microsoft or Cisco that seamlessly integrate with enterprise-quality voice services from Evolve IP, businesses can drive productivity to new levels.

According to HBR, by adopting workstream collaboration, businesses can increase productivity by 76% and improve efficiency by 79%.

Have you picked your collaboration platform yet? If not, Evolve IP can help. Click here to learn more.

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