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Partner Day for thevoicefactory, now Evolve IP

June 18, 2019 / Evolve IP UCToday’s Rob Scott, highlights his experience at the annual partner event for thevoicefactory last week. Our very own Guy Fardone took the stage to discuss the exciting opportunities available in the cloud today. The event was an excellent indicator of where the business is headed now that it has rebranded as Evolve IP.

thevoicefactory Rebrands to Evolve IP

thevoicefactory Partner Day roundup by Rob Scott from

Recently, last week I had the opportunity to attend the annual partner event for thevoicefactory, soon to be Evolve IP. Last year, the company announced that it was being acquired by Evolve IP, and this year, their partner event allowed me to learn where the business is headed with Evolve IP at the helm.I caught up with Paul Harrison, the MD for the UK operations of thevoicefactory, and he kindly allowed me to join in the event, which was this year hosted at the incredible BAFTA venue. The BAFTA venue is one of the most impressive event spaces in London, located in the heart of Piccadilly. The impact of the venue was enough to show everyone attending this year’s partner event just how much quality they had to look forward to from TVF.

Introducing a New Era for thevoicefactory

The partner event was brimming with things to do and innovations to explore. The Expo room was packed full of solutions from a range of leading vendors, including Cisco, Poly, Mondago, Axixi, Yealink, Dubber, and a host of the company’s other UK partners. After a quick tour around the exhibitions, I was ready to take my seat for Paul’s initial introduction to the event, where he discussed the growth of thevoicefactory in recent years.The business has been doing incredible things with their BroadSoft BroadWorks platform and multi-vendor approach to communication. One particular area where TVF saw a lot of success lately, was in the hospitality space, where they currently serve an impressive 450 hotels across 37 countries.As part of his speech, Paul announced perhaps the biggest news of the conference – which was that thevoicefactory would be officially rebranding as Evolve IP. This makes sense as Evolve IP continues to build on its global growth strategy, with a business in the Netherlands and North America (HQ) too.Following this revelation, the CEO of Evolve IP, Guy Fardone, took to the stage, discussing the incredible opportunities available in the cloud today. Matt Townend of the Cavell Group, shortly followed Guy and shared some up to date industry stats like:
  • Adoption of UCaaS has risen to 16% in the UK
  • SIP trunking has broken the 3 million market, but growth is starting to slow at 6.2%
  • The UK is leading the seat numbers in the European cloud comms market at around 4 million

How Did you Make your M&A Decisions?

The decision to create a pan-European business was a conscious and careful move for Evolve IP, and according to Scott, when the company was looking for merger and acquisition opportunities, they were searching for several things. “First, we wanted people who also worked around Cisco and BroadSoft. We’re proud of our position as a BroadSoft and Cisco partner, and we found two of the best companies to grow with from that angle.”Kinka also noted that the Evolve IP was looking for cultural fit with the businesses that they worked with too. “We wanted to work with companies who shared our high-growth story.”Today, Evolve IP is maintaining a serious level of growth all over the world, using what they refer to as a “Normalize, Standardize, and Grow” strategy. “We want to take what the business is already doing well and expand it while looking for new opportunities too.”

Inspiring Insights from Evolve IP Event

Aside from providing us with the latest facts and figures, Matt Townend also gave the attendees at the event some interesting points to ponder. For instance, he discussed the fact that flexible working is growing increasingly important, and that the growth of cloud is being driven somewhat by this change. Additionally, the rise of new generations in the workplace is driving the need for more mobile environments and digital transformation.According to Matt, the elephant in the room right now is the increasing growth of collaboration. While there’s a lot of competition going on, there’s also a lot of opportunities, particularly as we begin to implement AI into the collaboration space. Talking bots, conversational interfaces, chatbots, and more will allow us to get to know our customers better and innovate as a result. Now that there’s so much choice in the market, companies need to find a way to differentiate themselves with something awe-inspiring.Matt’s conversation gave way to a host of exciting and intriguing sessions – too many for me to cover in just one article. Adam Zoldan, Director and Co-Founder of Knight Corporate Finance, discussed what service providers and partners need to do to prepare for the future and remain competitive today. Cisco came in with a slick presentation from Chintan Patel too. His refreshing take on connected devices, conversational interfaces, and IoT was very inspiring.He talked about the consumer vs. the business use case environment and the fact that digital assistants need to start providing real context to conversations while reducing mundane tasks to make teams more efficient. Patel also offered some information on AI solutions and the Webex assistant for improving collaboration.

Thought Leaders from All Corners of Communication

The range of speakers that Evolve IP had to share with attendees was genuinely incredible. Poly’s Jonathan Clark took the stage with a Shakespearean style poem discussion office perils and the rising issue of distraction in the workforce. His presentation discussed the challenges of eliminating procrastination and improving focus with headsets and a step away from the open office.Simon Horton from Sangoma, also appeared on stage, discussing the fact that legacy and old-world technology is still very common among military, automotive and hospitality companies to name a few. He noted that it’s essential for companies to provide hybrid solutions and that we all can’t simply forget about other legacy technology. One after the other, representatives from Akixi, Mondago, Tollring, Dubber, and others appeared to share their innovative thoughts on how the communication world is changing, and how businesses can take advantage of the new environment.One particularly memorable talk came from Inference Solutions, who discussed their AI-based contact centre, capable of replacing live agents with virtual agents. Mark Purdom, the VP of EMEA for Inference, introduced the next era of the IVR and explored the possibilities of AI powered virtual assistants as part of the workforce.

Cool as Ice

As the day began to draw to an end, I ended up in a fireside chat with Matt Townend from the Cavell Group, where we discussed customer experience and business growth. There was also an award ceremony, which celebrated Evolve IP partners like:
  • BTL: Best Newcomer
  • M247: Biggest call centre deployment
  • Robert Vitorino: Salesperson of the year
  • Alex Finn: Vertical salesperson of the year
  • CDK: Vertical partner of the year
  • Babble: Biggest international deployment
  • TXI: Most remote deployment
Mike Wilkinson, of Treemeadow Cloud Consulting, then took to the stage to talk about the future, AI, and where communication is heading. He discussed the fact that AI is already here, and changing our lives, calling the modern workforce “apes in suits.” With examples from Netflix, Boeing, and Amazon, he introduced us to where the communication landscape is headed and even gave us a tip on using Insomnobot for help sleeping.The evening ended up at the Ice Bar in London, where everyone cooled off with some refreshing drinks.Overall, it was an exciting and truly refreshing partner event. I’d like to thank Paul and the team for hosting me, and I can’t wait to see what Evolve IP does next.
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At Evolve IP we have a dedicated compliance and security practice and work with two of the world’s top 3rd-party compliance auditors, Grant Thornton and Ernst & Young, to enable customers to extend their compliance to our fully audited cloud. This focus allows us to deliver the documentation and assurances that other’s simply cannot including HIPAA / HITRUST, PCI-DSS (all 12 sections), SOC 2/3 and more. The Compliance CloudTM includes true client isolation, encryption in transit and at rest, private VLANs, firewalls and dozens of other security measures.

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What the Experts Think

Our analyst-acclaimed solutions are built on a world-class, compliant architecture that leverages the blue-chip technologies organizations already know and trust.


We deploy best-of-breed solutions including: Disaster Recovery, Contact Center, Unified Communications, DaaS, IaaS. Our services are analyst-acclaimed, vendor-validated, client recommended and award-winning.


Evolve IP is proud to have achieved the honor of being HITRUST CSF certified! Certification to the HITRUST Common Security Framework (CSF) affirms that all of Evolve IP’s cloud computing and cloud communications services adhere to the strictest security standards for electronic protected health information (PHI). The HITRUST security standard was developed by and for the healthcare industry as a means of going above and beyond the compliance requirements of HIPAA.

The HITRUST Common Security Framework (CSF) was developed to address the multitude of security, privacy and regulatory challenges facing healthcare organizations. The HITRUST CSF was developed by healthcare and IT professionals to provide an efficient and prescriptive framework for managing the security requirements inherent in HIPAA. HITRUST CSF rationalizes healthcare-relevant regulations and standards into a single overarching security framework. An important part of the “What is HITRUST” answer is understanding that the CSF is risk-based and compliance-based so that organizations can tailor the security control baselines and vendor management programs that they follow based on their specific organization type, size, systems, and regulatory requirements.


The Privacy regulations of the U.S. Health Insurance Portability and Accountability Act (HIPAA) require health care providers, organizations, and their business associates, develop and follow procedures that ensure the confidentiality and security of protected health information (PHI) when it is transferred, received, handled, or shared. This applies to all forms of PHI — paper, oral, and electronic, etc. Those who fail to adhere to HIPAA can suffer from huge fines climbing into the millions of dollars for major violations.

The Compliance Cloud™ fully enables covered entities and their business associates subject to HIPAA regulations to leverage a secure environment to process, maintain, and store protected health Information (PHI) featuring among other controls.

SSAW 16 Service Organization Control II (SOC 2)

Evolve IP has received an SSAE 16 SOC 2 Type II report on our internal controls relating to how we assess and address the potential risks associated with the security, availability, and confidentiality of not only the cloud-based services that we provide, but also our physical and logical infrastructure. Evolve IP utilizes the Certified Public Accounting firm of Grant Thornton to perform its annual audit and attestation in accordance with the Statements on Standards for Attestation Engagements No. 16 and the associated Trust Services Principles, as published by the AICPA, to evaluate the effectiveness of Evolve IP’s service organizations controls.


While Forbes regularly features coverage and recognition about Evolve IP, they've most recently recognized Evolve IP as being the "Best Cloud Computing Companies And CEOs To Work For In 2017".  They've ranked Evolve IP in the Top 3 just behind Google and Microsoft in the Cloud Infrastructure classification.  (Feb 2017). Forbes  also recently recognizes Evolve IP for bringing Singer Equipment Corporation, a mainstream business based in PA, into the cloud by means of unified communication. (Sept  2017). Last year, Forbes recognized Evolve IP's survey of 1,080 executives citing that the number one reason to go to the cloud is the same reason that it is avoided. (Mar 2016).

Unified Communications Product of the Year

TMC and Internet Telephony Magazine have named Evolve IP’s unified communications platform as a 2017 Unified Communications Product of the Year Award winner. This marks the 6th time Evolve IP has been honored with this prestigious award and follows a series of product innovations that have allowed the company to rapidly expand its international coverage.

Evolve IP’s business collaboration tools and IP phone system dramatically improve employee productivity in the office and on the road with a Unified Communications as a Service (UCaaS) platform that fully integrates voice, video, instant messaging & presence (IM&P), desktop sharing, audio/web conferencing and more. The company also provides a sophisticated Web-based management portal, OSSmosis®, that allows administrators to easily configure system functions and quickly modify users without the need to reach out to a third party for changes.


Inc. magazine has recognized Evolve IP in the 34th annual Inc. 500|5000, an exclusive listing of the nation's fastest-growing private companies. The list will be unveiled in the September issue of Inc.

The story of this year's Inc. 5000 is the story of great leadership. In an incredibly competitive business landscape, it takes something extraordinary to take your company to the top," says Inc. President and Editor-In-Chief Eric Schurenberg. "You have to remember that the average company on the Inc. 5000 grew nearly six-fold since 2012. Business owners don't achieve that kind of success by accident.

Payment Card Industry Data Security Standard (PCI DSS)

Evolve IP has achieved Payment Card Industry (PCI) Data Security Standard (DSS) compliance covering all 12 sections of the PCI DSS. The PCI data security standard is a comprehensive set of standards that require merchants and service providers that store, process, or transmit customer payment card data to adhere to strict information security controls and processes. It was created by the founding brands of the PCI Security Standards Council, which includes American Express, Discover Financial, JCB International, MasterCard Worldwide, and Visa Inc.


Evolve IP is also a registered and participating member of the CSA Security, Trust & Assurance Registry (STAR). The CSA was formed to encourage transparency of security practices within cloud providers. It is a free, publicly accessible registry that documents the security controls provided by various cloud computing offerings, thereby helping users assess the security of cloud providers they currently use or are considering contracting with. CSA STAR is open to all cloud providers, and allows them to submit assessment reports that document compliance to CSA published best practices. The searchable registry will allow potential cloud customers to review the security practices of providers, accelerating their due diligence and leading to higher quality procurement experiences. CSA STAR represents a major leap forward in industry transparency, encouraging providers to make security capabilities a market differentiator.

Deloitte’s Technology Fast 500TM

Evolve IP has been ranked for the second consecutive year on Deloitte’s Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech companies in North America – both public and private. Technology Fast 500 award winners are selected based on percentage fiscal year revenue growth from 2012 to 2015. The list is a veritable Who’s Who of technology that has included tech companies like Google, VMware and Facebook.

Technology Fast 500 provides a ranking of the fastest growing technology, life sciences, and energy the companies – both public and private – in North America. Technology Fast 500 award winners are selected based on percentage fiscal year revenue growth during the period from 2012 – 2016.

Red Herring

Red Herring has named Evolve IP as one of the Top 100 Companies in North America.  Red Herring’s Top 100 recognizes the leading and most promising private companies from around the world. Among the over 20 criteria used to analyze companies for the award, Evolve IP was noted for its financial performance, technological innovation, customer footprint, the DNA of its founders and addressable market.

Red Herring selects the award winners for North America from approximately 1,200 privately financed companies each year in the US and Canada. Since 1996, Red Herring has kept tabs on these organizations and its editors were among the first to recognize that companies such as Facebook, Twitter, Google, Yahoo, Skype,, YouTube, Palo Alto Networks and eBay would change the way we live and work.


Evolve IP has been recognized as one of the “Best Entrepreneurial Companies in America” in Entrepreneur magazine’s Entrepreneur360™ Performance Index, a study involving a comprehensive analysis of private companies in America. Based on this study forged by Entrepreneur, Evolve IP is recognized as a company that exemplifies growth, not just in top and bottom line, but in sustainability and the ability to achieve lasting success.

According to Entrepreneur, after evaluating approximately 10,000 U.S. based firms, the team of editors and researchers behind the E360 Performance Index collected more than 250 pieces of data from the finalists, focusing on growth drivers and challenges, goal setting, resource allocations, and reward systems. The analysis uncovered a class of leading companies, including Evolve IP, whose continued success is largely based on superior value creation for their customers, building an adaptive learning culture, and aggressive geographic expansion—placing them amongst the most dynamic firms in America today.

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Evolve IP Enhances Its Microsoft Teams and Cisco Voice Direct Routing Platform
September 22, 2020 / Evolve IP
Evolve IP announced that it has integrated SMS business messaging and voice recording with AI speech analytics into its Microsoft Teams direct routing platform.
Evolve IP Integrates Business Messaging Into Microsoft Teams; Enhances Microsoft’s Direct Routing Solution
September 17, 2020 / Evolve IP
Evolve IP® announced that it has launched a fully-integrated SMS / business messaging platform for its Microsoft Teams Direct Routing solution.
Evolve IP® Named For Eighth Time to the Inc. 5000 List of Fastest-Growing Private Companies
August 12, 2020 / Evolve IP
Evolve IP®, the world's leading provider of Work Anywhere™ solutions, today announced that it has been named to the Inc. 5000 for the 8th time since 2012.
Evolve IP Delivers World’s Only Omnichannel Contact Center Integrated with Microsoft Teams and Virtual Workspaces
August 5, 2020 / Evolve IP
Evolve IP®, the world's leading provider of Work Anywhere™ solutions; today announced that it has integrated the omnichannel Evolve Contact Suite with Microsoft Teams and the company's virtual Workspaces...
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